Key Benefits

·Channel-Specific Mastery: Deep-dive into SEO, social media, email, and PPC—no diluted "omnichannel" generalization.

·Analytics-First Approach: Decode data with Google Analytics, Hotjar, and A/B testing tools—without AI dependency.

·Portfolio-Building Campaigns: Run live campaigns for real brands (e.g., e-commerce startups, local  businesses).

·Certification Pathways: Prep for Google Ads, Meta Blueprint, and HubSpot Content Marketing certs.

·Agile Adaptation: Master algorithm shifts on Google, Meta, and emerging platforms.

 Program Structure

1.      DM111 - Marketing Principles & Consumer Psychology (3 Cr. Hrs.)

2.      DM120 - Digital Marketing Fundamentals (3 Cr. Hrs.)

3.      DM130 - Web Analytics & Metrics (3 Cr. Hrs.)

4.      DM211 - Advanced SEO & Local Search (3 Cr. Hrs.) 

5.      DM220 - Social Media Strategy & Community Management (3 Cr. Hrs.) 

6.      DM230 - Content Marketing & Storytelling (3 Cr. Hrs.) 

7.      DM300 - PPC Advertising (Google/Meta) (3 Cr. Hrs.) 

8.      DM310 - Email Marketing & Automation (3 Cr. Hrs.) 

9.      DM320 - Conversion Rate Optimization (3 Cr. Hrs.) 

10.    DM400 - Digital Strategy & Budget Planning (3 Cr. Hrs.)   

11.    DM410 - Brand Management & Influencer Collabs (3 Cr. Hrs.)

12.    DM430 - Capstone: Live Brand Campaign (3 Cr. Hrs.)
 

Core Focus Areas:
• Search Engine Optimization (SEO) & SEM
• Social Media & Influencer Marketing
• Content Strategy & Conversion Optimization
• Performance Analytics & ROI Measurement

"Where creativity meets measurable impact—craft campaigns that convert."

"Transform clicks into customers—engineer marketing that resonates."
 

Why Choose LiveXNano?

·HyFlex Flexibility: Switch between online/onsite classes like all programs.

·Affordable: 60-70% lower cost than traditional degrees.

·Industry-Aligned: Curriculum co-designed with digital agencies.

Hashtag:
#DigitalMarketing #SEO #SEM #SocialMediaMarketing #ContentMarketing #GrowthHacking #GoogleAnalytics #ROI #BrandStrategy